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News

Greenlight for Girls event

The event “A Day full of Science” was held for the first time in Greece, on Saturday, 12 October 2013, with the participation of more than 60 girls, by the non-profit International Organization Greenlight for Girls (G4g) asbl in collaboration with Campion School, where the event was hosted. Greenlight for Girls (G4g) asbl is an Organisation dedicated to inspiring girls of all ages to pursue STEM (STEM Science, Technology, Engineering, Maths) related subjects by introducing them to the world of science in fun and exciting ways. CELEBRITYWORKS supported the event voluntarily.

X by Trollbeads launch and event organisation

CELEBRITYWORKS undertook the official launch of the X by Trollbeads brand in Greece by contacting the Media for X by Trollbeads, producing and sending Press Releases and organising a relevant event, on Wednesday, 25 September 2013, at the i-D store at Golden Hall.

Organisation of TROLLBEADS event

On Saturday, 19 November TROLLBEADS presented its new… love story: a cause bracelet which was created to contribute to the aims of the Organisation “Together for Children” (Mazi gia to Paidi), where part of revenue from the bracelet’s sales will be given to the Organisation.
In a specially designed area at the main entrance of the attica store at the Golden Hall, Mrs. Irene Derou, exclusive representative of TROLLBEADS, along with Mrs. Eleni Petroulaki-Ivic, who “conceived” the cause bracelet, welcomed all guests and visitors and informed them about this effort inviting them to participate actively.
The cause bracelet is offered with a 50% discount, at the symbolic price of 70€.

Change of Address

CELEBRITYWORKS changed address. The new address is: 9, Semitelou str., 115 28 Athens. The other contact details (telephone and fax number etc) remain the same.

Publicity programme for mamaka

CELEBRITYWORKS successfully implemented a “sweet” Christmas holiday communication activity in selected Media for mamaka –the first online boutique for new mothers and babies. A specially made chocolate in “mamaka” packaging accompanied the company’s sweetest holiday wishes to Media representatives while, at the same time, serving as a teaser for a Press Release sent out a few days later. The Press Release communicated mamaka’s first participation in Playtime –the annual international trade fair dedicated to the children’s universe and maternity wear– in Paris. Journalists happily welcomed this activity. CELEBRITYWORKS was responsible for the concept, design and implementation of the programme, supervision and coordination of all activities, copywriting, etc.